Florida Encounter by the Numbers

Florida Encounter by the Numbers
Based on the 2017 show at the Palm Beach County Convention Center in West Palm Beach, Florida.

Number of Planner attendees: 76 from 58 companies
Number of Supplier attendees: 111 from 87 companies
Total appointments: 2,584

Profile of the attending meeting professionals:

  • Corporate: 29%
  • Incentive: 3%
  • Third party: 47%
  • Association: 11%
  • SMERF: 3%
  • Other: 5%

 49% of the attending planners had never attended before

 Impact of attending Florida Encounter (respondents could check all that applied):

  • Book more cities/locations: 53%
  • Considering new facilities or properties: 86%
  • Book more meetings: 36%

 83% of respondents indicated that they want to attend Florida Encounter again